Garmology S00 E26: Vintage clothes trade insight – With Holly Butterworth

In this episode, my guest is Holly Butterworth. Holly and her husband, Colin, have a combined 35 years in the vintage garment trade and now own a vintage clothes shop called Butterworth Vintage in Totnes, Devon, UK. We talk about the vintage trade, sourcing, picking and pricing stock, trends and fashion in the vintage world, and some tips on how to deal with the smell of old clothes. Naturally, we also touch on the topic of sustainability, and how actually using up clothes is clearly a better option than continuously making more. Also, Holly brings up one of her most remarkable finds…

Holly and Butterworth Vintage is @butterworths_vintage_company on Instagram and on the web.

And remember, while you can listen to the episode right here on the webpage (all episodes on the Garmology page), the podcast is also available on all the usual podcast sites, like Apple Podcast, Spotify, Google Podcasts etc. This is very handy for listening via your phone while walking the dog, driving, cooking, or whatever activity you do where you want to listen to people talk about stuff.



  • James Ross 03/10/2020 at 16:05

    The quality of our lives, including clothing, is being diminished in the name of efficiencies and economies. That said ,pick the breadth and specifics of your audience, goth sportif, and your aspirations, wolf fur hat, for acknowledging our common humanity.

  • Astrid Johannessen 04/10/2020 at 22:35

    Most enjoyable!


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